WHO IS DEBORAH HEINDL
?
Deborah Heindl is a successful businesswoman, mother,
horse stud owner, and friend and makes it look effortless.
The key: owning a company that frees her to balance
all life throws her way. This company is Her Life.
Deborah's experience in risk insurance spans
more than two decades. Her fi nely tuned client focus
skills have attributed to growing and maintaining
exceptional client relationships and a solid client base
which includes senior corporate executives as well as
other professionals. In 2007, after working on the
business model for two years, and while maintaining
her risk insurance broking business, Deborah
launched Her Life--a risk insurance practice run by
women, for women.
WHO IS HER LIFE
?
With a focus on providing professional women
with advice and information about fi nding the right
insurance to protect themselves, their families, partners
and businesses against the fi nancial aftermath of a
medical crisis or worse, Her Life is a step ahead of
the rest. Her Life specialises in life, trauma, income
protection, business expense, and total and permanent
disability insurance.
Since Her Life's inception in 2007, its advisors have
had the backing of a strong brand and a growing
reputation for excellence and innovation. Her Life
advisors are like minded, committed professional
women passionate about risk insurance.
WHAT WERE DEBORAH'S
MOTIVATIONS FOR STARTING
HER LIFE
?
Deborah's understanding of the disclosure requirements
for insurance applicants has empowered her to establish
a company where women are taken seriously regarding
the range of social issues they face in today's society. There
are a startling number of statistics that show as women's
economic power grows, they are still patronised and
ignored by fi nancial advisers; women fi nd the process
of seeking fi nancial advice `diffi cult and humiliating'
especially when disclosing personal health issues.
"By providing our clients with as much information
as possible, we are able to assist them to make an
informed decision about their risk insurance choices",
Deborah says.
WHY IS HER LIFE A SUCCESS
?
Deborah believes the success of the business lies in
the fact that women like doing business with women.
Historically, the insurance industry has provided
limited choices. Many women fi nd the process
unsettling, particularly because a detailed analysis
of their health, fi nances and general well being is
often required. Women advisers are more empathetic
and sensitive, thus putting female clients at ease.
Understanding the changing needs of women and
identifying the appropriate risk strategies to meet
those needs is the business driver for Her Life.
"The products and services we offer our clients are
very competitive in today's market, and Her Life is
constantly striving to provide excellence to its clients.
It's a must -- our clients' needs are changing all of the
time," says Deborah.
Deborah Heindl
Contact us:
To fi nd out more about how Her Life
can assist you, visit its website
www.herlife.com.au
.
This informative and interactive tool allows you
24 hour access and the ability to purchase insurance
online in as little as 15 minutes. Alternatively,
contact one of Her Life's qualifi ed advisors on
1300 661 107 to arrange a free consultation.
The lyrics of Helen Reddy's iconic song "I am woman"
resonate with most women. But we're not invincible,
and when a woman suffers, a whole host of fi nancial
burdens can follow. Her Life's Deborah Heindl is in
a unique position to do something about it.
I am strong
I am invincible
"
"
LATTE PROMOTION